Shangri La Red Wine

Pufine Creative Red Wine
Pufine Creative Red Wine

Shangri La Red Wine

Packaging

Shangri La is a packaging design for a series of three red wines. The labels use traditional Oriental ink painting textures to suggest the flow of wine and the trunk of an old vine. Placed side by side, the three packages form one winding trunk. Each package carries an animal from the producing area: a butterfly for air, a fish for water and a pika for soil. The labels are made of kapok paper with a rough surface, and embossing forms the texture of old bark. The design draws attention to traditional art and to the natural environment.

 
 
Details
Pufine Creative
Red Wine
Pufine Creative Packaging

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